What is a landing page?
In online marketing, a landing page is the page that appears when a prospect clicks on an advertisement or a search engine result link. The page will usually display content that is a logical extension of the advertisement or link. The main goal of the landing page is to convert the person casually visiting the page to a lead, customer, or user. The landing page is also referred to as 'sales page' or 'squeeze page'.

How will Pagealizer improve your landing page conversion?
Pagealizer is the only website analysis service that focuses on landing page optimization. With Pagealizer you will learn:
* How long people read your page and whether your content captures their interest.
* How far people have scrolled down your landing page
* If people read through your page
* Where people clicked on your page
* What are the best performing "call to action" items on your page

What does bounce rate mean?
A bounce occurs when a website visitor leaves a page or a site without fulfilling its goal - to pass information or convert the visitor. Usually a "bounce" is determined by the session timeout of the analytics tracking software. (If the analytics does not register any other page seen by the visitor within 30 minutes the visit is considered a bounce). The average bounce rate for a website is the number of website visitors who visit only a single page of a website per session divided by the total number of website visits. The average bounce rate is used to help determine the effectiveness or performance of a landing page. A high bounce rate affects landing page conversion.

How does Pagealizer help you track your bounce rate?
Bounce rate is one of the most important website metrics and is overlooked by most web analytic tools. Those services that calculate average bounce rate do it by calculating the time between one page view and another. This calculation is a good estimate in general, but has its weakness when calculating first page visit length - sometimes there isn't a second page view. This problem is crucial in landing pages and pages that get a lot of search traffic.
Pagealizer calculates bounce rate differently. We track the visit length by pinging our servers as long as they visit a page. It doesn't matter if a visitor clicked back, clicked on a link or just closed the browser - we will track in detail each visit length. You will be shown the user visit time distribution and know what part of your visitor population takes the time to read your landing page. Most importantly, how many leave just as soon as they arrive. Average bounce rate is highly important in landing page optimization.

How do I accumulate the data of several pages as one?
In case you have several pages that are actually the same but have different URL parameters like most landing pages, you can group them together by setting the pagealizer_page_url to a default page. For example if you have these pages which are basically the same:
http://www.mysite.com/landing.php?affiliate=x1
http://www.mysite.com/landing.php?affiliate=x2
http://www.mysite.com/landing.php?affiliate=x3
...
set pagealizer_page_url to "http://www.mysite.com/landing.php?affiliate=x1"
and all page stats will gather under this page url.

For example:

<script type="text/javascript">
var pagealizer_site_id="your Pagealizer id";
var pagealizer_page_url=" http://www.mysite.com/landing.php?affiliate=x1";
</script>

How do I add Pagealizer tracking code to my Wordpress blog?
Login to your Wordpress admin
Click on the presentation tab
Click on the theme editor tab
On the right select "Footer" from your theme files
Add your tracking code before the </body> tag.

What happens when I reach my subscription tracking limit?
Pagealizer will show you reports on the last visitors that visited your site. For example, if you have subscribed to the 20,000 visit package and you received 100,000 visits a month, Pagealizer will show you reports of the last 20,000 visits.

Other questions? Fill out this form and we'll be happy to help.